HMH Partners with Ethiopian Airlines’ Frequent Flyer Program – ShebaMiles

HMH – Hospitality Management Holdings has entered into a partnership agreement with Ethiopian Airlines’ Frequent Flyer Program – ShebaMiles. As part of the agreement that is effective from July 25, 2015 all ShebaMiles members staying at any participating hotel within the HMH portfolio will be entitled to earn 2 Miles per 1 USD spent for their qualifying service.

Making the announcement, Laurent A. Voivenel, CEO of HMH, said, “Ethiopian Airlines ShebaMiles is one of the most successful frequent flyer programs with over one million members from 200 countries and is stated to grow at an annual rate of 20 per cent. Ethiopian Airlines flies to nearly all destinations that we currently operate in such as Beirut (Lebanon), Dammam (Saudi Arabia), Dubai (UAE), Muscat (Oman), Riyadh (Saudi Arabia) and Khartoum (Sudan). We are, therefore, delighted to be a partner in this superb scheme and look forward to welcoming ShebaMiles members to our hotels. At HMH we are committed to reward our valued guests for their loyalty and this new alliance will entitle members to outstanding earnings at our hotels.”

A Star Alliance Member, Ethiopian Airlines is the fastest growing Airline in Africa and is the flag carrier of Ethiopia. Operating to more than 91 destinations (52 in Africa), Ethiopian Airlines flies with the newest and youngest fleet.

Rahel Assefa, VP Marketing Ethiopian Airlines said, “ShebaMiles is Ethiopian’s Frequent Flyer Program whereby members accumulate miles which entitle them to award tickets, upgrade awards and many other privileges. The more miles the members fly the higher the benefits they get from ShebaMiles. Membership to the program is open to everyone above the age of two years. ShebaMiles has teamed up with several airlines and non-airline partners to create a world of choices for members to accumulate and spend miles.”

She added “We are delighted to partner with HMH and its portfolio of superb properties located in some of the most desirable destination across the MENA (Middle East and North Africa) region. Our members have the convenience of selecting hotels which offer true hospitality, luxurious accommodation and the opportunity to earn valuable miles which can be exchanged for travel rewards when staying at any of their properties across the Middle East and North Africa.”

About Ethiopian Airlines

Ethiopian Airlines (Ethiopian) is the fastest growing Airline in Africa. In its operations in the past close to seven decades, Ethiopian has become one of the continent’s leading carriers, unrivalled in efficiency and operational success.

Ethiopian commands the lion share of the pan African passenger and cargo network operating the youngest and most modern fleet to more than 90 international destinations across five continents. Ethiopian fleet includes ultra-modern and environmentally friendly aircraft such as the Boeing 787, Boeing777-300ER, Boeing777-200LR, Boeing777-200 Freighter and BombardierQ-400 with double cabin. In fact, Ethiopian is the first airline in Africa to own and operate the sea aircraft.

Ethiopian is currently implementing a15-year strategic plan called Vision 2025 that will see it become the leading aviation group in Africa with seven business centers: Ethiopian Domestic and Regional Airline; Ethiopian International Passenger Airline; Ethiopian Cargo; Ethiopian MRO; Ethiopian Aviation Academy; Ethiopian In-flight Catering Services; and Ethiopian Ground Service. Ethiopian is a multi-award winning airline registering an average growthof25%inthepast seven years.