PAN Emirates opens a new store at The Mall at World Trade Center Abu Dhabi

PAN Emirates Home Furnishings, the leading home-grown indoor, patio and outdoor furniture brand in the region, has launched a new store at The Mall at World Tarde Center Abu Dhabi (The Mall at WTCAD). The store that was officially launched on 15th April 2019 is its 12th store in the UAE.

The home-grown furniture brand is looking to enhance its presence in the UAE and in the GCC with an AED 4 Million investment towards setting up a new store spanning across 29,000 sq. ft in the area will be one-stop solution to glam, transitional and modern home and decor furnishings from the brand’s varied collections.

The location of the store at The Mall at WTCAD offers multiple benefits to shoppers. Not only it is more accessible within the residential and corporate dense area but also is easy to visit due to more parking options and being within a mall allows customers to explore more in one visit. The store is all set to offer the best in trend and great value for money items to fit the needs of the customer. Keeping in mind the varied preferences of their customers, PAN Emirates brings eclectic and versatile designs to the store that would suit the taste of the majority of shoppers.

The Mall at WTCAD is surrounded by large commercial as well as residential developments, catering to an urban expat population, apart from being perfectly positioned in heart of the city and accessible by the residents of Corniche, Khalidiya and Zaab, it is looking to serve the residents of neighbouring areas with an exceptional range of furnishing collection that caters to their distinct needs and preferences. The store features an extensive range of collection, including Glamorous, Modern, Chic, Traditional, Classic, Rustic, and Country that is very much suitable to their needs and taste.

The new store opening comes as part of PAN Emirates’ ambitious business expansion plans of getting closer than ever to its potential target customers. Speaking about the launch, Mr. Mohammed Katawalla, Group Finance Director said: “PAN Emirates is known for its popular product offering and hence is looking to reach out to its customers across Dubai through 5 new stores over the next 6 months. We will have again a new store opening in Mussafah, Abu Dhabi this year, in addition to 2 in Dubai, and 2 in Salalah, Oman. We are also investing in expanding and refurbishing of our existing stores in Dubai. We have also recently renovated our store in Riyadh, Saudi Arabia and are looking to expand our store in Oman as well. The new store launches and store expansion plans in 2019 are expected to drive the brand forward and help achieve new milestones, both in sales and brand preference. In fact, we are delighted that the year 2018 results have been great with a significant 10% increase in sales as compared to 2017 and the first quarter of 2019 has been promising and we are expecting the rest quarters to be great as well.”

Saoud Khoory, Director of Mall Operations at Aldar Properties said:

“The Mall at WTCAD is pleased to welcome an esteemed retailer such as PAN Emirates. Our goal is to enhance our customers’ shopping experience and appeal to a broad audience of different tastes, and we are confident that the selection of high-quality brands that we are continually adding will boost our customer satisfaction even further.”

It is evident from its recent plans that PAN Emirates is heading towards progression; thanks to the ambitious growth strategies and innovative marketing initiatives from the stakeholders, operational development and marketing, who are dedicating their efforts to drive the brand forward and ensure it secures a special place in the hearts of old and new customers. Shop for the best in trendy interiors, home décor, lighting and patio-furniture at PAN Emirates stores or on the PAN Emirates’ website  www.panemirates.com